Drawstring backpacks are a promotional products staple, especially this time of year as the weather warms up and more people are getting outside! They’re a classic bag style that seems to be timeless. Maybe it’s because they can be used for so many different occasions.
There are countless ways to incorporate drawstring backpack promotions into your marketing mix—no matter what your organization represents. The imprint area on these bags is large, making it the perfect canvas for all sorts of artwork! Here are five ways to create a buzz and jumpstart your next promotion with drawstring backpacks: Continue reading →
Recently we had a chance to chat with Laura Davis, Founder and Creative Director of Newton Supply Co. The company, based in Austin, Texas, offers sustainable and ethically made bags and accessories. They have been selling our TradeWinds Custom Canvas Tote in their online store since 2016. We love the mission of Newton Supply Co. as much as we love working with TradeWinds…and we are thrilled they have found each other, because the two organizations dovetail perfectly!
Bulletin Bag: What prompted your team to consider a project using custom bags?
Laura Davis: We produce handbags and weekenders, and were looking for a reusable shopping tote to add to our line to cater to our gift shop retailers that buy wholesale from us. We wanted to look for a partner that could manufacture for us, since we are currently at capacity production-wise. Continue reading →
Did you know that this month is celebrated as Plastic Free July? The campaign originated in Australia but is now a worldwide effort to encourage people to stop using disposable plastics. They say that it takes 30 days to make a new habit stick, so the hope is that by the end of the month, participants have made some shifts in thinking.
Frankly, if you’re reading our blogs, you likely already HAVE shifted your thinking, like the dozen women in Florida who came together and created Rags2Bags. The organization has made and distributed more than 2,000 reusable shopping bags throughout their community! Continue reading →
Many of our nonprofit clients hold reusable bag fundraisers and most think they want cheap reusable bags to resell. After all, buying the most bags you can get for your money makes sense, right? At first glance, it might seem that way. However, this is not usually the way to maximize a return on your investment.
We understand that money is tighter than ever before. There is a lot of competition between equally worthy organizations for that money. While not all nonprofit demographics will support a $10 or $20 per-bag fundraiser, finding a “sweet spot” between initial cost and return will yield a much more successful fundraiser than you think.
Last month we hinted at some expansion plans for our website, which—up until now—has featured only custom reusable bags. We are thrilled to announce that this week we added the first of FIVE (!) new categories—custom promotional backpacks!
Backpacks are the first addition to our expanded product offering in response to our clients’ feedback. You wanted everyday packs, business cases, and laptop backpacks for school, work, play, and…life! Continue reading →
We recently sat down with our long-time client at the City of Ventura to talk about reusable bag campaigns and learn more about the overwhelming success of theirs. The City has integrated reusable bags into its environmental sustainability programs and has given out more than 6,000 PET Folding Carry All bags in less than three years! How? Read our interview!
For years, we’ve been saying that people love free stuff! And they do! But, how long does that love affair last? Well, that depends on the product, Generally speaking, however, nearly half of the recipients keep their promotional products for a year or more! Continue reading →
We were recently contacted by The Pittsburgh Tote Bag Project for some information on custom reusable bags. We were so struck by their story that we just had to share it with our readers.
In 2009, Sue Kerr, a social worker, brought her clients to a food distribution at the Greater Pittsburgh Food Bank. She noticed the awkward containers people were toting food home with: rolling suitcases, wheeled coolers, backpacks. She also saw the struggles of those who didn’t — or couldn’t — bring something of their own.
In Southwest Virginia, remembering to bring custom shopping bags can earn money for charity! “Raising the Ante” is a program at Roanoke Natural Foods Co-op in which shoppers earn a poker chip for every reusable shopping bag they use. Each chip is worth $0.05.
Customers drop their poker chips into a box representing one of four charities that change monthly. At the end of each month, all the poker chips are tallied, and that money is donated back to the charities.
The majority of the donated funds come from the store’s cost savings on paper and plastic bags. Those bags cost the store between three and nine cents each.
Since the program began in November 2011, more than $6000 has been raised–equivalent to a reduction of 66,000 paper and plastic bags.
Plastic bag bans continue to create big opportunities for organizations to use customized reusable bags as a vehicle for getting their messages to the masses. Companies that use customized reusable shopping bags for giveaways, fundraisers, or resale have positioned themselves as leaders in an important environmental movement while creating a favorable impression of their brand. What’s more, every time the recipient of this inexpensive advertising tool uses it, other people see it too!