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Reusable bags allow retailers to be remembered long after the shopping is done

Reusable bags giveaways are a great way to increase your company’s visibility at shows, festivals, and public events. Since most people will make the most of a free reusable bag—no matter what is custom imprinted on it—your logo will find its way to other public venues and stay top of mind with who sees it (a good reason for an eye-catching imprint)!

dolphin-giveaways tip2Can you imagine handing your message to 8,000 captive recipients? Hilton Dinner is co-owner of the Bon Ton Bakery in Edmonton. Over the last year, he’s given away 8,000 reusable grocery bags as part of celebrations for the bakery’s 50th anniversary. On top of reducing the number of plastic bags the bakery gives away, Dinner’s business is also powered by wind.

Not only does going green help the environment, he said it also boosts business. “It’s not purely altruistic,” Dinner said. “Somewhere along the line people talk about it.”

That talk leads to media attention, which leads to increased sales—all stemming from a reusable grocery bag.

Here’s another spin on this concept. Together with its members and the Minnesota Pollution Control Agency, the Minnesota Grocers Association is distributing more than 10,000 reusable shopping bags to consumers. How can you get your hands on one? First, live in Minnesota. Then, take a brief online survey to receive a bag and a chance to win $100 in free groceries.

Is there a store or business in your community using reusable bags to boost brand awareness and loyalty?  We’d love to hear about it!

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