{"id":139,"date":"2023-09-14T11:15:11","date_gmt":"2023-09-14T15:15:11","guid":{"rendered":"http:\/\/bulletinbag.mivamerchant.net\/blog\/?p=139"},"modified":"2025-05-28T16:47:56","modified_gmt":"2025-05-28T20:47:56","slug":"choosing-a-font-for-my-reusable-grocery-bag","status":"publish","type":"post","link":"https:\/\/www.bulletinbag.com\/blog\/choosing-a-font-for-my-reusable-grocery-bag\/","title":{"rendered":"Choosing a Font for My Reusable Grocery Bag"},"content":{"rendered":"

\"reusableThere are lots of ways to customize your reusable bags, from artwork to pictures to your logo and so much more! Often times, we are asked to add a tagline or URL to a logo for printing on your reusable bags. We are always happy to do this! With this addition to your design, it’s important to choose the right font for your vision. We always ask that you provide us with the name of the font that you would like us to use. This can be confusing (not to mention, overwhelming!), so we want to help you understand fonts: what they are, why they are important, and what fonts we offer.<\/b><\/b><\/p>\n

What is a font?<\/b><\/p>\n

A font is commonly used to identify the typeface of a character or string of characters, combined with other qualities like spacing, size, shape etc.\u00a0\u00a0 There is a difference between a font & a font family.\u00a0 For example, Times New Roman is a font family.\u00a0 Times New Roman \u2018bold\u2019 is a font and Times New Roman \u2018italic\u2019 is a different font.<\/p>\n

Computers are generally purchased with a set of fonts already installed. These can vary from computer to computer, so the fonts available on one computer may not be available on all computers.\u00a0 You can purchase additional fonts for your computer, but this can be expensive and is usually not necessary.\u00a0 You can find \u2018free fonts\u2019 online, but these can be quirky and may contain viruses so we don\u2019t recommend downloading free fonts from an unknown source.\"\"<\/p>\n

The font is set by the person who created the file, document or graphic, and is based on the fonts available on that computer–and in that program it originated in.\u00a0 Some file types will \u2018lock in\u2019 the font by converting it to a graphic.\u00a0 Graphic files (ie .jpg, .gif, .tif, .psd) and vector files<\/a> (ie .eps, .ai, .cdr and some .pdfs) are examples of this.\u00a0 In other words, if you create a jpg and email it to a group of people, the font should display the same regardless of the computer or program used to view it.\u00a0 Since these files are typically not editable, changes must be re-typed, which means that the font needs to be available to the person doing the typesetting.<\/p>\n

Other file types, like Microsoft Word files (.doc) or Microsoft Publisher files (.pub) will not necessarily preserve your fonts when viewed on different computers.\u00a0 So let\u2019s say you\u2019ve carefully typed up a document or email in a program like MS Word and you set the font to \u201cBaskerville Old Face\u201d and you send it to a colleague for review.\u00a0 If your colleague has the font \u201cBaskerville Old Face\u201d installed on their computer, the text should display the way you intended.\u00a0 However, if they do not have the font \u201cBaskerville Old Face\u201d on their computer, the font is going to be substituted on their screen and the document can look very different than you intended.\u00a0 Most programs will warn you if there is a font substitution issue, but MS products are notorious for substituting fonts without warning which is why these programs are not recommended for logo development.<\/p>\n

How can I ensure that the fonts we want to use are preserved?\u00a0 <\/b>
\n1. Adobe Illustrator files:\u00a0 The best way to preserve your logo\/tagline is to send the original vector art file with all fonts\/text converted to outlines.\u00a0 Vector programs like Adobe Illustrator (or Corel Draw) will convert each letter into a series of dots and points, so specific fonts are no longer an issue.\"cotton<\/p>\n

How to convert fonts to outlines in Illustrator:\u00a0 <\/i>
\nType the text the way you want it to appear in the font you want.\u00a0 Then, highlight the text, choose \u2018type\u2019 from the top menu, and then \u2018create outlines\u2019 from the drop down menu.\u00a0 Viola!\u00a0 Keep in mind that once you have converted fonts to outlines you can no longer edit the text, so make sure the text is final before converting to outlines (it is good practice to create a new file with the word \u2018outlines\u2019 in the file name).<\/p>\n

2. Typesetting: If you don\u2019t have access to Adobe Illustrator or a graphic designer you can ask us to add the text for you.\u00a0 We will just need you to tell us the name of the font.\u00a0 It is also helpful to tell us (or show us) exactly how you want the text laid out with size, spacing, alignment etc.\u00a0 We have over 150 different fonts available for our clients.<\/a> To learn more about specific font types, read our FAQ<\/a>.<\/p>\n

3. Photoshop or similar: If we don\u2019t have the font you\u2019re looking for, you can set up your file in a program like photoshop and send it to us as a jpg or tiff (please note that since jpgs\/pdfs are\u00a0 not vector images, we will need to have the file redrawn as vector art for a fee of $20.\u00a0 For more information you can read about our artwork & logo requirements<\/a>.<\/p>\n

4. Word Processing Programs: Using a word processing program is a last resort, but if you only have access to MS Word (or similar) we can work with it.\u00a0 The best thing to do is to create the file the way you want it to look, but save it as a jpg or pdf (instead of a \u2018doc\u2019).\u00a0 This should lock in the font you used by making it a non-editable image.\u00a0 This is not entirely foolproof, but it does work the majority of the time.\u00a0 Proofs are always required when using an MS Word file.\u00a0 In fact, we will always provide you with a proof for approval<\/a> prior to printing, so you will have an opportunity to confirm that everything is as it should be prior to printing your reusable bags.<\/p>\n

Why do we make a big deal about fonts?<\/b>
\nIt\u2019s important that the font you select reflects the style of your organization, logo, and branding. Since the key to\u00a0 branding is consistency, we believe it is good marketing practice to use the same font on all your brand communication. Also, if you use the wrong font, you run the risk of the logo looking cheesy and unprofessional–and nobody wants that!\u00a0 To download a list of all available fonts, please click here<\/a> .<\/p>\n","protected":false},"excerpt":{"rendered":"

There are lots of ways to customize your reusable bags, from artwork to pictures to your logo and so much more! Often times, we are asked to add a tagline or URL to a logo for printing on your reusable bags. We are always happy to do this! With this addition to your design, it’s […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[25],"yoast_head":"\nChoosing a Font for My Reusable Grocery Bag - Bulletin Bag<\/title>\n<meta name=\"description\" content=\"There a lot of ways to customize your reusable bag, so it's important to make sure your words or logo are the correct font!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bulletinbag.com\/blog\/choosing-a-font-for-my-reusable-grocery-bag\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Choosing a Font for My Reusable Grocery Bag - Bulletin Bag\" \/>\n<meta property=\"og:description\" content=\"There a lot of ways to customize your reusable bag, so it's important to make sure your words or logo are the correct font!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bulletinbag.com\/blog\/choosing-a-font-for-my-reusable-grocery-bag\/\" \/>\n<meta property=\"og:site_name\" content=\"Bulletin Bag\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-14T15:15:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-28T20:47:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bulletinbag.com\/blog\/wp-content\/uploads\/2022\/09\/IMG_8708-300x222.jpg\" \/>\n<meta name=\"author\" content=\"Bulletin Bag\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bulletin Bag\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.bulletinbag.com\/blog\/choosing-a-font-for-my-reusable-grocery-bag\/\",\"url\":\"https:\/\/www.bulletinbag.com\/blog\/choosing-a-font-for-my-reusable-grocery-bag\/\",\"name\":\"Choosing a Font for My Reusable Grocery Bag - 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